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Seth Godin's Blog
Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
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The secret of writing to be read
Posted by: Gregory Ferrell on October 25, 2007 at 11:02AM EST
Are you Foucault or Gladwell? Steven Johnson has done some interesting (but not surprising) research on the complexity of the work of a few writers. Basically, short, simple sentences not only sell more books, but spread ideas farther and faster....
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