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Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
The coming backlash over green marketing
Posted by:
Seth Godin on
May 3, 2008 at
9:58AM EST
Micah points us to this campaign from Tumi Luggage. Buy some nylon luggage, they'll plant some trees (one tree? A bush? It's not clear how many trees per suitcase). It's entirely possible that Tumi's campaign is nothing short of generous,...
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