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Seth Godin's Blog
Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
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Serial number marketing
Posted by: Seth Godin on June 11, 2008 at 5:31AM EST
Some tips on creating useful serial numbers (yes, it matters). It's easy to program your series and design your products to avoid these problems. That leads to happier customers who feel smarter: Don't use 0 or 1 or O or...
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