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Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
Responsibility
Posted by:
Gregory Ferrell on
June 14, 2007 at
11:04AM EST
Marketing works. Advertising and promotion and lobbying cost money. And organizations pay for it because, by and large, it works. Not all the time, and rarely as big as people hope, but sure, you can influence the public by spending...
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