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Seth Godin's Blog
Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
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Personal branding in the age of Google
Posted by: Seth Godin on February 28, 2009 at 6:30AM EST
A friend advertised on Craigslist for a housekeeper.Three interesting resumes came to the top. She googled each person's name.The first search turned up a MySpace page. There was a picture of the applicant, drinking beer from a funnel. Under hobbies,...
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