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Seth Godin's Blog
Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
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Packaging for retail
Posted by: Seth Godin on May 15, 2008 at 8:39AM EST
Item 1: My Logitech cordless remote (which I like a lot) came in plastic, non-recyclable packaging that weighed twice as much as the remote itself.* The plastic was so well sealed and so thick that I actually broke a kitchen...
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