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Seth Godin's Blog
Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
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On becoming a household name
Posted by: Seth Godin on May 24, 2009 at 6:41AM EST
The guidance office at the high school has a big poster for Wellesley College hanging by the door. It's just a picture of a building, no features, no benefits, no text at all. Kids apply to schools (a quarter of...
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