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Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
Leadership is now the strongest marketing strategy
Posted by:
Seth Godin on
October 17, 2008 at
6:36AM EST
Yelling with gusto used to be the best way to advertise your wares. There was plenty of media and if you had plenty of money, you were set. Today, of course, yelling doesn't work so well. What works is leading....
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