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Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
Dumbing down
Posted by:
Seth Godin on
January 9, 2008 at
6:42AM EST
"Our readers won't understand this." "Our customers are too busy and won't get this." "The people who come to our restaurant want red meat." "No one is going to want something this good..." Think about the stuff you hear on...
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