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Seth Godin's Blog
Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
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Cultural Wisdom
Posted by: Seth Godin on September 25, 2009 at 5:26AM EST
It's very easy to underrate the value of cultural wisdom, otherwise known as sophistication. Walk into a doctor's office and the paneling is wrong, the carpeting is wrong and it feels dated. Instant lack of trust. Meet a salesperson in...
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