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Seth Godin's Blog
Bestselling author, Entrepreneur and Agent of change. Seth's blog can be found at http://sethgodin.typepad.com/
September 2008
Tuesday September 30, 2008
Permalink Posted by: Seth Godin at 6:03AM EST on September 30, 2008
In high school, I coached the school quiz bowl team. We made it to the finals. The last question was to name the first man-made satellite. Our team buzzed in and said "Sputnik" to win the city championships. Of course,...
Monday September 29, 2008
Permalink Posted by: Seth Godin at 2:27PM EST on September 29, 2008
...that you're afraid of. And it's easy to be afraid of something that you don't understand.
Permalink Posted by: Seth Godin at 6:33AM EST on September 29, 2008
How much of your day is spent doing things you have to do (as opposed to the things you get to do.) In my experience, as people become successful and happier (the subset that are both) I find that the...
Sunday September 28, 2008
Permalink Posted by: Seth Godin at 5:25AM EST on September 28, 2008
Politics is nothing but stories. Governing, of course, is more complicated than that, but not much. But storytelling is all we're seeing these days, stories that resonate, stories that spread... Two semi-random thoughts for Sunday: We need more debates. Not...
Saturday September 27, 2008
Permalink Posted by: Seth Godin at 6:49AM EST on September 27, 2008
Have you ever noticed that we don’t have a word for the opposite of faceless (as in faceless bureaucracy)? Faceful? Perhaps that’s because bureaucracies, by their nature, refuse to answer to us when something is broken. Why does a banana...
Friday September 26, 2008
Permalink Posted by: Seth Godin at 6:41AM EST on September 26, 2008
I've seen it before and I'm sure I'll see it again. Whenever a business cycle starts to falter, the media start wringing their hands. Then big businesses do, freelancers, entrepreneurs and soon everyone is keening. People and organizations that have...
Thursday September 25, 2008
Permalink Posted by: Seth Godin at 6:35AM EST on September 25, 2008
My friend Lynn coined this phrase, and it really resonated with me. Parents or other adults who are irrationally committed to a kid's well being make a huge (perhaps the biggest) difference in that young person's life. Entrepreneurs who are...
Wednesday September 24, 2008
Permalink Posted by: Seth Godin at 8:39PM EST on September 24, 2008
Fun article in Business Week on yours truly: Seth Godin Profile. Doesn't sound like I'm going to be getting an endowed chair any time soon. Also, as long as we're annoying business school professors, please consider grabbing your seats to...
Permalink Posted by: Seth Godin at 7:05AM EST on September 24, 2008
The other night I went to see Patricia Barber perform at the Jazz Standard. It was a tremendous experience. For over an hour, Patricia went to a new place and brought us with her. She used her voice and her...
Tuesday September 23, 2008
Permalink Posted by: Seth Godin at 4:26AM EST on September 23, 2008
Your difficult boss, customer, prospect, voter, student... probably not stupid, probably just uninformed. There's a huge difference. Every person makes decisions based on their worldview and the data at hand. If two people have the same worldview and the same...
Monday September 22, 2008
Permalink Posted by: Seth Godin at 6:54AM EST on September 22, 2008
If I pay $1000 extra for a first-class seat, odds are the flight attendant will be nice to me. If I pay $2000 extra for the presidential suite at the hotel, odds are the front desk clerk will be nice...
Sunday September 21, 2008
Permalink Posted by: Seth Godin at 8:35AM EST on September 21, 2008
Here are a bunch of posts, culled from this list. Vote them up or down or suggest your own. Thanks! Click through to see the plexo
Saturday September 20, 2008
Permalink Posted by: Seth Godin at 7:33AM EST on September 20, 2008
If you spend more than a quarter of a billion dollars on an ad campaign for a tech company, people will talk about it. If you give Jerry Seinfeld, the most famous comedian ever, $10 million to be in a...
Friday September 19, 2008
Permalink Posted by: Seth Godin at 7:12AM EST on September 19, 2008
"How do you like the draft of the new brochure?" asks the boss. There are several responses available to you, in order of wonderfulness: It's great. There's a typo here on page 2. What if we changed the size of...
Thursday September 18, 2008
Permalink Posted by: Seth Godin at 6:26AM EST on September 18, 2008
Cory points us to this collection of logos from Saul Bass. Twelve giant companies, all with basically interchangeable logos. And that's the point. These big companies didn't want the logo to be part of their story, they just wanted it...
Wednesday September 17, 2008
Permalink Posted by: Seth Godin at 8:38AM EST on September 17, 2008
A free half hour audio lecture I just did for non-profits that want to grow is right here. Please skip over the first few minutes of silence and announcements... You can see all of Network for Good's presentations right here.
Permalink Posted by: Seth Godin at 5:31AM EST on September 17, 2008
over the top any more. The bar keeps being raised. That service you thought was so remarkable is now standard. Sorry.
Tuesday September 16, 2008
Permalink Posted by: Seth Godin at 7:22AM EST on September 16, 2008
"There is no reason for any individual to have a computer in his home." Ken Olsen, ceo of DEC, Only 31 years ago. DEC was one of the leading computer companies of the day, but not for long. Take a...
Monday September 15, 2008
Permalink Posted by: Seth Godin at 8:50AM EST on September 15, 2008
The stock market is going to be bonkers today. And for most people, it won't matter so much. Because most of us aren't focused on flipping assets. We're building value by creating interactions that work, by writing stories that spread...
Permalink Posted by: Seth Godin at 7:50AM EST on September 15, 2008
The web loves lists almost as much as it loves video. Consider this list from Chris Brogan. Or take a look at this PDF (exclusively published here) from Ed (with editing help from the triiibe). I'd give you a list...
Sunday September 14, 2008
Permalink Posted by: Seth Godin at 8:25AM EST on September 14, 2008
I'm a devoted FF user, and have been forever. But the response to Chrome shouldn't be to launch new features. Here's the problem/challenge: when your friends switch to Firefox, your life doesn't get better. And the key to growing any...
Saturday September 13, 2008
Permalink Posted by: Seth Godin at 7:53AM EST on September 13, 2008
The supply and demand curve isn't a curve. It's an abstraction of lots of individual behaviors. And so, lots of organizations end up hitting a wall with no warning. My car insurance bill has been steadily rising, year after year,...
Friday September 12, 2008
Permalink Posted by: Seth Godin at 8:52AM EST on September 12, 2008
Of course you should listen to your customers. But which ones? Should you listen to the loud ones, the ones who call the sports radio stations to complain about the pitching, the ones who post websites about your lousy service,...
Permalink Posted by: Seth Godin at 6:44AM EST on September 12, 2008
I'm hoping you can take a look at these two free opportunities: 1. On October 22nd, I'm doing a live event in New York to launch my new book. If you can make it, you are encouraged to video the...
Thursday September 11, 2008
Permalink Posted by: Seth Godin at 9:09AM EST on September 11, 2008
Is it worth doing? What was my impact? Will it matter in the long haul? What sort of connections did I create? Wherever you live, whatever you do, you have an obligation.
Wednesday September 10, 2008
Permalink Posted by: Seth Godin at 7:46AM EST on September 10, 2008
How many movies should you star in next year? How many records should you release? How many songs should you write? How many times a week should you post to your blog? And when should my next book come out?...
Tuesday September 9, 2008
Permalink Posted by: Seth Godin at 12:08PM EST on September 9, 2008
The Acumen Fund fellowship is the most coveted, competitive job I know of. If it's not for you, consider telling an extraordinary friend about it. In the meantime, Tom Friedman's new book is already #1, and deservedly so. Please buy...
Permalink Posted by: Seth Godin at 7:51AM EST on September 9, 2008
Humans are lie detectors. We hear stories. We enjoy them. We try them on for size. We're looking for falsehoods and we sniff them out. We value the truth and we enjoy it. And we're always wary about the occasional...
Monday September 8, 2008
Permalink Posted by: Seth Godin at 7:04AM EST on September 8, 2008
Here's the #1 most overlooked secret of marketing, of growing your organization, of building trust and creating for the long haul. Actually, it has two parts: Show up on time. It doesn't cost anything to keep your promises when it...
Sunday September 7, 2008
Permalink Posted by: Seth Godin at 7:00AM EST on September 7, 2008
I have a new thing to collect. I collect pictures of crowds stunned by a baseball bat heading their way. I don't collect photos where anyone is injured, just the ones where people are all weirded out. This, of course,...
Saturday September 6, 2008
Permalink Posted by: Seth Godin at 11:21AM EST on September 6, 2008
Every day, day in and day out, Tim Manners drips a new marketing idea. He finds something in the news and explains it. And now he has a new book out. Tim will make you think twice about what you...
Friday September 5, 2008
Permalink Posted by: Seth Godin at 7:25AM EST on September 5, 2008
Peter R. points us to this innovative free service run by Peter Shankman. You tell him your name and email address, and once a day, he forwards you a list of reporters looking for experts to quote for various articles...
Thursday September 4, 2008
Permalink Posted by: Seth Godin at 7:12AM EST on September 4, 2008
Joe Biden is long winded. His voters say so, so does the press. And now his new boss does as well. The feedback couldn't be more clear. So why not fix it? Verizon has mind-numbingly bad customer service. People hate...
Wednesday September 3, 2008
Permalink Posted by: Seth Godin at 7:00AM EST on September 3, 2008
New startups can spend hundreds of thousands of dollars racing after a dream: a giant splash on launch. Just imagine... a big spread in Time Magazine, a feature on all the relevant blogs, a glowing review in the Book Review....
Tuesday September 2, 2008
Permalink Posted by: Seth Godin at 8:56AM EST on September 2, 2008
People are fickle, but we're generally rational. When someone makes a choice (hiring, firing, choosing a vendor, buying a soda) they're using some sort of internal logic and reasoning to support that choice. As a marketer, you win when they...
Monday September 1, 2008
Permalink Posted by: Seth Godin at 1:52PM EST on September 1, 2008
Twenty-five years ago today (boy that was a long time) I finished the internship that changed my life. My bosses at Spinnaker Software gave me a lot of room and I ran with it. Last March, I posted about an...
Permalink Posted by: Seth Godin at 1:14PM EST on September 1, 2008