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The B2B technology industry is rife with news and innovation. Keeping up with the pace of the B2B world, Arketi Group’s B2B Marketing News blog is a collection of interesting thinking, articles and experiences shared by Arketi’s marketing and public relations consultants.
Trade show budgets not hot this year
Posted by:
Arketi Group on
March 11, 2009 at
2:51PM EST
BtoB magazine is reporting that trade shows will be off greatly this year. Not really a surprise given the economy. In fact, this very marketing tactic was heavily discussed at the second annual Atlanta High-Tech CMO Roundtable held in late 2008. To find out what CMOs said about this and what 2009 holds for BtoB tech PR and marketing professionals download the resulting free report at: http://
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