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The B2B technology industry is rife with news and innovation. Keeping up with the pace of the B2B world, Arketi Group’s B2B Marketing News blog is a collection of interesting thinking, articles and experiences shared by Arketi’s marketing and public relations consultants.
Social Media in the Newsroom
Posted by:
Arketi Group on
August 28, 2009 at
6:03PM EST
Arketi Group recently spoke with Chris Sweigart, reporter and director of social media for 11Alive, about leveraging emerging social media technologies to expand the traditional newsroom.In addition to opening up its editorial meetings to the public, Sweigart acknowledges that 11Alive encourages its reporters to interact with viewers on Twitter and Facebook. This dynamic helps facilitate a free
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