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B to B Marketing
The B2B technology industry is rife with news and innovation. Keeping up with the pace of the B2B world, Arketi Group’s B2B Marketing News blog is a collection of interesting thinking, articles and experiences shared by Arketi’s marketing and public relations consultants.
Rumble in the Concrete Jungle: ABC vs. AJC Tech Reporters
Posted by: Arketi Group on December 13, 2008 at 10:17AM EST
Nothing is more valuable to a public relations professional than getting inside the heads of reporters. Urvaksh Karkaria, technology reporter for the Atlanta Business Chronicle, and Kristi Swartz, technology reporter for the Atlanta Journal-Constitution, allotted us an hour to do just that. On Thursday afternoon, PRSAGA's Technology Special Interest Group (SIG) hosted a Q&A session with Urvaksh
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