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The B2B technology industry is rife with news and innovation. Keeping up with the pace of the B2B world, Arketi Group’s B2B Marketing News blog is a collection of interesting thinking, articles and experiences shared by Arketi’s marketing and public relations consultants.
Media Relations Boot Camp, Cajun Style
Posted by:
Arketi Group on
August 11, 2009 at
5:57PM EST
Prior to the PRSA GA August Luncheon, PR professionals listened as wildly vivacious, tremendously experienced, Media Trainer, Dr. Joseph Trahan, instructed on how to masterfully interact with the media. Louisiana native, Trahan, not only spoke Cajun to the group and belted out his favorite tunes, he enthusiastically lectured on how to prep clients to speak on camera and develop key messages that
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